Journal of Chemical and Pharmaceutical Research (ISSN : 0975-7384)

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Original Articles: 2014 Vol: 6 Issue: 6

Construction of evaluation model for pharmaceutical corporate culture based on fuzzy analytic hierarchy process

Abstract

Construction of the culture is important for promoting the development of the pharmaceutical corporate, and therefore it is necessary to find out an effective evaluation method. Then the fuzzy analytic hierarchy process is applied in this research. Firstly, the basic theory of pharmaceutical corporate culture evaluation is discussed. Secondly, evaluation model for pharmaceutical corporate culture is established. Them the basic theory of fuzzy analytic hierarchy process is studied in depth. Finally, a case study is carried out, and results show that the fuzzy analytic hierarchy process evaluate the culture situation of pharmaceutical corporate effectively.

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